what the
fanta

In it’s fourth year, What The Fanta, is a global flavour hunt - where people are invited to guess the mystery Fanta flavours and win prizes through a multi-pronged integrated campaign. Taking cues form the scent and taste, we created the packaging for this years flavour - delivering a punchy, fun and shelf stopping design that subtly alludes to what might waiting for your tastebuds!

Andy Reynolds - Creative Director
Fu Le - Design Director

Creative Direction
graphic Design
art direction

Previous
Previous

Mandalay Rum

Next
Next

Tmall