We are a team of misfits - designers, strategists, writers and even a banker - bringing big, wild and original ideas to life across strategic platforms, brand identity and visual language.
Relationships set the foundations for creative work. We work intimately with clients and partners, building the trust required to break creative boundaries. We’re creatively founded, and creatively run, meaning you get to talk directly, and consistently with the actual people doing the actual work.
The best work is born from play, so we take the sandpit seriously, putting heaps of time into getting messy with ideas, colours, words and all sorts of other creative toys and tools.
We bring our clients into our playroom right from the get go. Exposing our creative processes and hosting collaborative sessions, we work through the ideas, rather than droning on over countless slides.
We measure everything we do against the best in the world. Having worked for, and with, the world's most creative companies, we know what it takes to hit in the big leagues.
It’s this combination of world class, award winning creativity with an intimate level of service that defines us.
Founder + Creative director
When I was a kid I loved to doodle. This habit steered me clear of academia and into creativity where I began my professional(ish) life in London as a graphic designer.
Since then, I’ve lived in South America, Dubai, Hong Kong and now Singapore working in leadership roles for the worlds most creative companies including; Landor, Ogilvy & Mather, Design Bridge and LEGO.
My opinions have being published on various platforms and my work has been recognised over 100 times at the world’s leading creative awards including; D&AD, Cannes Lions, Clio’s, One Show and the Webby’s.
I love passionate people, simple pleasures, and creativity that makes me jealous. And surfing. I really like surfing.
Director + COO
I started my career as a consultant (Accenture, PA Consulting) doing international projects with American Express, Citi, and Standard Chartered Bank (SCB).
Eventually moving to Asia Pac, I joined SCB and spent close to 20 years in leadership roles across Retail and Corporate, Commercial & Institutional Banking, culminating in running the global Client Management teams across 60+ countries.
The Creative space is a new frontier for me, and I'm thrilled to have the opportunity to learn everyday in our growing sandbox.
That said, my primary job here is to build for the long term, keep the wheels running smoothly, and the rivets bolted down. When I'm not in the office you can find me chasing my youth in the skatepark, ocean, or snow.
Senior designer
XY works as a brand designer. XY loves colours. Lots and lots of them. XY is also a person of few words. Very few.
Motion + Brand designer
Hello! I’m Edlyn a Motion Designer & Certified Cat Meme Buff! I’m all about bringing pixels to life by making them move.
Beyond motion design, my web of hobbies include strumming my guitar, indulging in bug-slaying games, slurping down really spicy noodles and going on nature walks & hikes—so I can give trees big hugs.