Ace of Clubs serves up vintage cool in Bangkok

Bangkok just got its swagger back.

Last Friday, October 17th, Ace of Clubs officially opened its courts — rolling out the red carpet, throwing down some tunes, and smashing some balls as Bangkok’s most stylish new tennis club came to life.

Developed by Zipcode, Ace of Clubs is more than a place to play — it’s a return to the golden age of racket sports. Think Riviera glamour, crisp whites, and the crack of a new can of balls on shade-kissed courts. Whether you’re here to serve aces or sip champagne, Ace of Clubs celebrates the timeless culture of play, style, and social connection.

We partnered with Zipcode to craft a brand that puts vintage swagger back into the game. Imagination Riot developed the brand strategy, name and visual identity system for Ace of Clubs The design takes cues from the 1960s and ’70s golden era of tennis — when sport met sophistication and every rally felt like theatre. From the club’s retro-inspired identity to signage, apparel, and on-court details, every touchpoint was made to feel like a modern classic.
Ace of Clubs isn’t about performance metrics or membership tiers. It’s about belonging — a community where confidence is cool, camaraderie matters, and style is a serve in itself.

Located in the heart of Bangkok, Ace of Clubs is redefining what a tennis club can be. Equal parts sport, scene, and social hub — this is where Bangkok’s modern crowd comes to connect, play, and unwind. The launch night set the tone: DJs spinning, drinks flowing, and volleys echoing under the lights. A court for champions and conversationalists alike.

Congratulations to our amazing clients at Zipcode on this incredible launch.

Kings and Queens of the court, welcome to Ace of Clubs — where every game is a celebration and every match is a memory in the making.